Consumer Insights Teams
Understand consumer behaviours, perceptions, needs, and wants associated with your products, the competition, and overarching category trends.
Build strategies that drive your business forward.
Execute qualitative, category-focused research to support longer-term projects like product innovation and develop learning plans with Numerator’s consumer insights data. We know it is critical to be efficient with your time because you manage research for multiple brands, so we make analyzing consumer behaviour and trends easier than ever before.
Get the Full Picture of Your Category
Benchmark brand performance against the category and competition to identify new growth opportunities
See the Buy, Why
and How
Understand when, why, and how consumers interact with a brand or category across channels
Execute Qualitative
Research
Get qualitative insight to analyze brand perception and equity, and measure new product performance
Get more with Numerator.
Drive innovation and growth
Use deep consumer understanding to create demand for brands and products and help drive strategy and innovation.
Share insights across teams
Perform category and brand-specific research to share with internal business and marketing, bring fresh insights to retailers, and develop learning plans.
Thank you!
A member of our team will get back to you within 24 hours. In the meantime, explore our content to get a pulse on the latest consumer and shopper insights trends.
Drive strategy and innovation with our solutions.
![](https://numerator.ca/wp-content/uploads/2023/10/UNDERSTAND_INSIGHTS_NEW-ITEM-100-square.jpg)
Solution
New Item Insights
Build up more readable sample fast – across all channels – to get insight into product launches before it’s too late.
![woman looking at her cellphone](https://numerator.ca/wp-content/uploads/2023/10/UNDERSTAND_INSIGHTS_BRAND-Square.jpg)
Solution
Brand Insights
Grow your brand with more insights into your category, competition, and consumers.
![](https://numerator.ca/wp-content/uploads/2023/10/INTERACT_SURVEY_INSIGHTS-square.jpg)