Act confidently with responses from verified buyers you can count on.​

Leverage deep behavioural data from highly engaged consumers to understand the attitudes that drove their purchase decisions via short, relevant surveys.

We validate with receipts, so you can ask the questions that matter.​

Whether it’s through fast feedback from Instant Surveys, interactive qualitative research, or studies led by industry experts – Numerator Surveys is fully integrated with our high-quality panel data, giving you direct access to your consumers and your competitors’ consumers. Launch highly targeted surveys based on verified purchase behaviours and rich consumer profiles, eliminating unreliable screeners and minimizing recall bias.






consumer attributes for targeting


receipts captured to trigger surveys

A flexible, tech-enabled research ecosystem to answer questions when and how you need

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In-Platform Surveys

On-demand research for high quality, confident answers — fast.

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Full-Service Research

Partner with research experts to answer your most complex questions.

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Segmentation Research

Bring shopper groups to life with ongoing, in-platform tracking.

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Qualitative Research

Put a face on verified buyers at twice the speed of the industry.

Learn how Diageo leveraged the Numerator Surveys research ecosystem to combine full-service quantitative surveys, qualitative video responses and behavioural panel data to connect with verified buyers and get early product feedback for their challenger brand, Lone River Ranch Water.

Ready to talk to verified buyers? Request your demo today.

Target hard-to-reach, verified buyers based on recent behaviours, get high-quality responses from highly engaged shoppers and track them over time.

Brands that trust Numerator Surveys

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Mondelez International Logo
Wonder Brands
Maple Leaf Foods

Today’s consumer has evolved. Have your research partners kept pace?

Survey response quality is eroding across the market research industry. To build intimacy and trust with consumers that leads to high quality survey responses, you need new, innovative ways of connecting with them to get thoughtful engagement. This comes through the right combination of data, tools, and service — and Numerator has them all.

The survey research industry is plagued with respondent fraud.
Not at Numerator.

Learn how our approach to research eliminates responses you need to throw away.

Grow more with modern insights.

Get your free demo today!

Our industry-leading panel is bigger and better than ever — going beyond omnichannel to give brands and retailers the insights they need to grow in ever-changing markets.

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