NUMERATOR CANADIAN PRICE PULSE

Track the changing prices of everyday goods.

Numerator’s Canadian Price Pulse leverages verified purchase data to track observed changes in the prices consumers are paying for everyday goods. Updated weekly, it provides the most timely look at rising prices available in the Canadian market, with channel-specific views and added cuts for consumer demographic segments including ethnicity, generation and income level.

Last Updated: 10/4/2024

Pet inflation is on the rise

Week-over-week, the rate of inflation remains relatively steady across the Grocery, Health & Beauty, and Household sectors, while the Pet sector has experienced a significant weekly increase.

Highlights for the four week period ending September 15:

  • Grocery prices are down 1.40% vs. YA, an increase compared to the prior week.
  • Health & beauty prices were up 4.31% vs. YA, a decrease vs. the prior week.
  • Prices for household items were down 0.54% vs. YA, an increase vs. the prior week.
  • Pet prices were down 3.54% vs. YA, an increase vs. the prior week.

Online and Gas & Convenience grocery inflation remain volatile

The rate of grocery inflation has remained relatively flat across most retail channels week-over-week. The rates of Gas & Convenience and Online grocery inflation continue to vary significantly week by week.

Grocery inflation is on the rise across generations

While grocery inflation remains relatively steady across income levels and consumer ethnic groups, the rate of grocery inflation has significantly increased across generations week-over-week. Gen Z is the hardest hit.

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