Track the changing prices of everyday goods.
Numerator’s Canadian Price Pulse leverages verified purchase data to track observed changes in the prices consumers are paying for everyday goods. Updated weekly, it provides the most timely look at rising prices available in the Canadian market, with channel-specific views and added cuts for consumer demographic segments including ethnicity, generation and income level.
Last Updated: 11/20/2024
Inflation is up across most FMCG sectors
The rates of grocery, pet, and health and beauty inflation are up week-over-week, while household inflation is holding steady. The increase in grocery inflation is driven in part by higher snack prices.
Highlights for the four week period ending November 3:
- Grocery prices are up 2.63%, an increase compared to the prior week.
- Health & beauty prices were up 9.82% vs. YA, an increase vs. the prior week.
- Prices for household items were up 4.66% vs. YA, a minute increase vs. the prior week.
- Pet prices were down 1.41% vs. YA, an increase vs. the prior week.
Online grocery inflation continues to rise
Online grocery inflation has reached its highest point since March of 2023. Gas & Convenience grocery inflation has decreased over the past few weeks, but remains elevated compared to other retail channels.
Grocery inflation is up across most demographic groups
In the most recent week, the rate of grocery inflation has increased across all generations, ethnic groups, and income levels. Low-income, Black, and White Canadian consumers are the groups experiencing no increase or a slight increase in grocery inflation.
