Introducing an even bigger panel with the industry’s highest panelist standards.
The industry’s highest standard for static panelists so you can make business decisions with confidence
18K
STATIC HOUSEHOLDS
12
consecutive months of trips submitted
30+
trips a month per static panelist on average
A panel that gives you
More SAMPLE. Highest STANDARDS. All from a SINGLE SOURCE.
More Sample
Numerator’s Canadian static panel has grown 50% in under a year, now delivering 18K static panelists:
- Greater ecomm coverage
- More brand, category and retailer combinations
- More visibility into smaller brands and categories
- More verified buyer survey sample
The industries highest standards
While others only require 10 months of trip submission per year, Numerator exceeds the industry standard with a minimum of one trip per month for 12 consecutive months
- Consistent view of households necessary for trending
- Understand light buyers
- Measure loyalty and leakage
- Understand promotional behaviour
- Plan for seasonality
All from a single source
All data is owned and operated by Numerator and collected holistically, whether it be online or offline purchase data, demographics, psychographics or media consumption attributes
- Unified view across shopping behaviours
- Visibility into hard to reach channels outside FDM
- Unlock rich demographic profiles with 1000 attributes
- No toggling between sources…one source, all the time!
See more trips, more channels, and more insights.
LONGITUDINAL HISTORY
12 month history of shopping behaviour that unlocks greater visibility into light buyers
BREADTH
Track traditional and emerging channels to understand switching behaviour between FDM, ecomm, gas & convenience, club and more
DEPTH
Gain item level granularity across the omnichannel plus 1000 demographic and psychographic attributes
CONTEXT
Integrated survey technology asks verified buyers about their behaviours for deeper understanding
Brands that trust Numerator Omnipanels
