Report | November 9, 2022

Canadian Thanksgiving 2022 Recap

Despite inflationary pressures and ongoing consumer concern, Thanksgiving 2022 was even more ‘normal’ than the previous year, with household penetration down compared to 2021 for most Thanksgiving categories.


For a comprehensive look at Thanksgiving 2022, we’ve compiled data from Numerator Promotions Intel and Insights— as well as an analysis featuring our New Realities consumer inflation segments— into this comprehensive holiday recap report.
Download the report to learn:
    • Grocery share by retailer, 2022 vs. 2021
    • Top performing categories
    • Frozen and fresh turkey trends
    • Top promoted categories and their average promoted price
    • Top performing categories

Download the Report